Joining the virtual studio, Jill Selff, Head of SMB, Europe, Visa, and Barbara Nicoli, Marketing Director, Nexi Group discussed the growing support available to SMB's across Italy, the UK and internationally. Providing some statistics on how much of the modern financial market is made up of small businesses, Nicoli emphasised how, in Italy and abroad, SMB's suffered through a difficult time during the pandemic and the subsequent acceleration of customer experience expectations. This has prompted an increase in SMB-focused services to help aid their continued growth, Selff said, specifying the use of vertical solutions, spend management tools and flexible credit. As both comment on the impact SMB growth has on economies as a whole, Selff reiterates that as small businesses grow, so do economies.
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