This book offers a fresh, practical approach to understanding the world of business. Developed as part of the updates to BUS 151, the content is designed to better reflect current industry practices and expectations while aligning more closely with institutional learning goals. Rather than reading like a traditional textbook filled with academic jargon, it explains business concepts in a clear, conversational, and approachable way. Built for the student of today, the book connects foundational business concepts to useful, relevant, and current examples students can actually recognize. Real-world applications, emerging trends, technology, AI, ethical issues, and relatable scenarios help students understand not only what they are learning, but why it matters. The result is a more engaging and accessible introduction to business that prepares students to think critically about the rapidly changing business world of which they are already a part.
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This book offers a fresh, practical approach to understanding the world of business. Developed as part of the updates to BUS 151, the content is designed to better reflect current industry practices and expectations while aligning more closely with institutional learning goals. Rather than reading like a traditional textbook filled with academic jargon, it explains business concepts in a clear, conversational, and approachable way. Built for the student of today, the book connects foundational business concepts to useful, relevant, and current examples students can actually recognize. Real-world applications, emerging trends, technology, AI, ethical issues, and relatable scenarios help students understand not only what they are learning, but why it matters. The result is a more engaging and accessible introduction to business that prepares students to think critically about the rapidly changing business world of which they are already a part.
978-1-956812-13-8
8-2026
MSL Academic Endeavors, Imprint of the Cleveland State University, Michael Schwartz Library
Cleveland
entrepreneurship, management, marketing, finance, accounting, economics, operations, analytics, technology, ethics
Business
Dr. Keli Pontikos Paragios is an educator, researcher, and educational consultant with extensive experience in adult learning, higher education, and instructional design. She holds a PhD in Adult, Continuing, and Higher Education from Cleveland State University, an MA in Teaching with a focus on Mathematics from the University of Tampa, and a BA in Communications with a minor in Psychology from Bowling Green State University. Driven by a passion for lifelong learning, she has pursued degrees across multiple disciplines to broaden her perspective and enhance her interdisciplinary approach to education.
Dr. Pontikos Paragios has taught at multiple institutions, including Cleveland State University, and has over a decade of experience teaching undergraduate business, communication, and education courses. Her main research focuses are on immigration, language loss, cultural identity, and educational strategies for heritage language preservation. She has authored scholarly publications and presented her work at national and international conferences. In addition to her academic work, Dr. Pontikos Paragios is actively involved in cultural and community organizations. She was recognized as a Greek American 40 Under 40 award recipient for her contributions to education and community engagement. Her work bridges research, practice, and community engagement to advance inclusive and effective educational practices.
Paragios, Keli P. Ph.D., "Business Essentials for Future Professionals" (2026). MSL Academic Endeavors eBooks. 40.
https://engagedscholarship.csuohio.edu/msl_ae_ebooks/40
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