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СпутникиРНSpaceXРоскосмосNASAFragmented customer data is quietly undermining marketing performance, with only 44 percent of marketers satisfied with the quality of the data they have for decision-making. Identity resolution and data enrichment may offer the connective framework brands need to turn first-party data into a reliable competitive asset.
July 31, 2026
Fragmented customer data is quietly undermining marketing performance, with only 44 percent of marketers satisfied with the quality of the data they have for decision-making. Identity resolution and data enrichment may offer the connective framework brands need to turn first-party data into a reliable competitive asset.
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